Customise a Squarespace template in a weekend (even if you’re not techy)
So you’ve picked a Squarespace template… now what? It can feel a bit intimidating to make it your own, especially if you’re not a designer.
Here’s the good news: you don’t need to spend weeks tweaking colors and fonts. With a clear plan, a blocked out space in your calendar (and of course some great snacks and your beverage of choice to keep you motivated) you can customise a template in a weekend and launch a professional, client-ready website.
We’ll walk through exactly what to do, step by step.
Step 1: Replace placeholder content first
Most templates come with stock text and images. Your first step is swapping those out:
Go page by page and replace headings and paragraphs with your own words
Add your logo and brand name
Replace images with your own photos or high-quality stock images that reflect your business
This immediately makes your site feel personal and more aligned with your brand.
Step 2: Update colors and fonts
Templates have default styles, but you can easily match them to your brand:
Go to Website → Styles → Colors and pick your brand palette
Go to Website → Styles → Fonts and choose heading, paragraph and button fonts that are easy to read and feel on-brand
Go to Website → Styles → Buttons to style your buttons and make sure that they stand out so that your customers are more likely to click on them.
Pro tip: Stick to the template’s original style for layouts for now and just tweak the colors and fonts for your brand. You can always edit the layout at a later date, this is about launching and getting your website up and running fast.
To make things easier, at Redefine templates, our Squarespace templates come with access to video trainings showing you how to customise your new website.
Step 3: Set up your homepage quickly
Your homepage is the first impression, so make it clear and inviting.
Quick tips:
Add a clear headline that says what you do and who you help
Include a short subheading or paragraph that explains your services
Add one main call-to-action button, like “Book a Call” or “View Services”
Summarise your main services and introduce yourself.
Add a couple of testimonials if you have them
Connect your newsletter form to your email address so that you can start growing your email list.
Step 4: Update your services page
Your services or products are the most important pages. Make them simple and easy to scan so that potential clients can quickly understand what you offer and how to work with you.
Actionable tip
Add your service titles, descriptions, and pricing (if applicable)
Use headings, sections and bullet points to break up text into easy to read chunks for customers
Add a call-to-action at the end of each service page
Step 5: Add essential pages
Focus on the pages visitors need most:
About page
Services or products
Contact/ booking page
Pro tip: Keep it minimal for now. You can add extras later such as the blog once the core site is working.
Step 6: Check navigation and links
Before you finish, make sure everything is easy to find:
Check that your navigation menu includes all key pages
Test each link to ensure it works
Add buttons on pages to guide visitors toward your services or shop
Step 7: Preview and publish
Squarespace has a preview mode, so use it to see your site on desktop and mobile before launching.
Make sure text is readable on mobile and blocks aren’t overlapping one another
Images look good and aren’t cut off
Buttons are easy to click
When everything looks right, connect your domain if you haven’t already and hit Publish.
Our final thoughts
And just like that, you’ve customised your Squarespace site in a weekend! The secret is to focus on the essentials first - replace placeholder content, update colors and fonts, share your services, and check the links and forms are working.
If you want a head start, our Squarespace templates are pre-designed for service-based businesses and come with pre-recorded training videos that you can follow along as you build out your website. That means the hard work is done as you just plug in your content, tweak a few design details, and your website is ready to go.
Your site doesn’t need to be perfect to start working for you, it just needs to be clear, easy to navigate, and reflective of your business. We’re big believers that when it comes to your website, done is better than perfect - you can always go back to improve and refine it.
